DOXA has officially expanded its ‘Sea Emerald’ green color to five key collections within its SUB series, as announced during Geneva Watch Days 2024. This move follows the initial introduction of the color exclusively for the SUB 200T collection earlier this year, which garnered significant attention from the watch community. The decision to extend ‘Sea Emerald’ to the SUB 200, SUB 300T, SUB 300, SUB 600T, and SUB 300 Carbon collections highlights its growing popularity and relevance.
The New ‘Sea Emerald’ Offerings
DOXA’s ‘Sea Emerald’ green, characterized by its deep and reflective quality, will now be a standard option across the expanded SUB lineup. Each watch in these collections features a sunburst dial finish that enhances the interplay of light and shadow, providing a dynamic visual experience that complements the ‘Sea Emerald’ hue. Notably, select models, such as the SUB 300T and SUB 300, also incorporate subtle gold accents, offering a refined contrast to the rich green tone.
Technical Specifications and Craftsmanship
Each watch in the ‘Sea Emerald’ collection retains the technical excellence that has defined the SUB series since 1967. These models are equipped with robust, reliable movements and are designed to meet the rigorous demands of underwater exploration. The collection’s materials and craftsmanship ensure durability and performance, making them suitable for both professional divers and enthusiasts alike.
A Color Inspired by the Ocean
DOXA’s choice of ‘Sea Emerald’ is deeply rooted in the brand’s connection to the ocean. This particular shade of green draws inspiration from the various hues of aquatic environments worldwide, reflecting the brand’s enduring bond with the sea. By incorporating this color across multiple collections, DOXA not only taps into current design trends but also reaffirms its commitment to innovation while staying true to its heritage.
Availability and Pricing
The ‘Sea Emerald’ models are available as of August 28, 2024, on DOXA’s official e-commerce platform. These watches will also be available through authorized retailers starting in November 2024. Pricing for the collection varies depending on the model and strap choice:
- SUB 200: Stainless steel bracelet – 1,090.00 CHF / 1,150.00 EUR / 1,090.00 USD; Green Nato – 920.00 CHF / 970.00 EUR / 920.00 USD
- SUB 300T: Stainless steel bracelet – 1,890.00 CHF / 1,990.00 EUR / 1,990.00 USD; Green Nato – 1,530.00 CHF / 1,610.00 EUR / 1,630.00 USD
- SUB 300: Stainless steel bracelet – 2,590.00 CHF / 2,790.00 EUR / 2,590.00 USD; Green Nato – 2,420.00 CHF / 2,610.00 EUR / 2,420.00 USD
- SUB 600T: Stainless steel bracelet – 1,490.00 CHF / 1,590.00 EUR / 1,590.00 USD; Green Nato – 1,390.00 CHF / 1,490.00 EUR / 1,490.00 USD
- SUB 600T Ceramic bezel: Stainless steel bracelet – 1,350.00 CHF / 1,450.00 EUR / 1,450.00 USD; Green Nato – 1,250.00 CHF / 1,350.00 EUR / 1,350.00 USD
- SUB 300 Carbon: FKM rubber strap – 3,890.00 CHF / 4,190.00 EUR / 3,990.00 USD; Green Nato – 3,540.00 CHF / 3,820.00 EUR / 3,640.00 USD
Conclusion
DOXA’s introduction of the ‘Sea Emerald’ color across its key SUB collections marks a significant milestone in the brand’s evolution, blending tradition with modern design. For collectors and enthusiasts, these models offer a fresh yet timeless option that embodies the spirit of adventure inherent in the DOXA brand.
Visit the official DOXA website for more details and to explore the full ‘Sea Emerald’ collection.
