Franck Muller has expanded its presence in Asia with the grand opening of a new flagship boutique in Hong Kong, located at the bustling heart of Queen’s Road Central, one of the city’s premier shopping destinations. The boutique, spanning 1,725 square feet, is more than just a retail space—it’s a carefully curated experience designed to immerse visitors in the world of haute horlogerie.
A Luxurious Showcase of Modern Design
The boutique’s design reflects Franck Muller’s commitment to combining innovation with timeless elegance. As you enter, a captivating curved screen immediately draws your attention, setting the tone for the sophisticated experience that follows. The floor-to-ceiling windows bathe the space in natural light, enhancing the refined color palette that complements the luxurious timepieces on display.
One of the standout architectural features of the boutique is the curved wooden wall, inspired by Franck Muller’s iconic tonneau-shaped case. This wall not only serves as a stunning visual element but also provides the perfect backdrop for the holographic displays and meticulously crafted timepieces. The interplay between the boutique’s modern design and Franck Muller’s rich heritage creates a space that feels both inviting and extraordinary.
A Destination for Watch Enthusiasts and Collectors
Franck Muller’s new flagship boutique is not merely a place to purchase a watch—it’s a destination for connoisseurs and enthusiasts alike to explore the artistry and innovation that the brand is renowned for. From the moment visitors step inside, they are invited to discover a carefully curated selection of the brand’s most iconic timepieces, each showcasing the exceptional craftsmanship and technical expertise that defines Franck Muller.
The boutique’s interior design goes beyond aesthetics, offering a space that is as much about experiencing the brand’s legacy as it is about appreciating its latest innovations. Every element of the store, from the display cases to the lighting, has been thoughtfully designed to enhance the viewing experience, allowing each watch to be appreciated in its full glory.
Experience Franck Muller’s Masterpieces
The opening of the Franck Muller flagship boutique in Hong Kong marks a significant moment for the brand, further cementing its status as a leader in haute horlogerie. The boutique serves as a physical embodiment of the brand’s philosophy—where tradition meets innovation, and where luxury is defined not just by the watches themselves, but by the experience of discovering them.
Explore Franck Muller’s world of exquisite timepieces and learn more about the brand’s history and innovation at FranckMuller.com.
Visit the Franck Muller Central Flagship Boutique Hong Kong: Shop 18A, G/F, New World Tower
16-18 Queen’s Road Central
Central, Hong Kong
