Casio America, Inc. has announced the release of two new G-Shock series: the GD010 Rugged Digital 10 Year and the GA010 Rugged Combi 10 Year. These watches combine durability, advanced technology, and a 10-year battery life, designed for users who need both performance and style. Available in a variety of colorways, these models are ideal for outdoor activities and daily wear, providing reliable timekeeping in the toughest environments.
Technical Specifications
- Series: GD010 and GA010
- Battery Life: 10 years
- Water Resistance: 200 meters
- Price: GD010 series ($99), GA010 series ($120)
- Availability: Select retailers, gshock.com, and G-Shock Soho store
GD010 Series: Rugged Digital Design
The GD010 series—featuring models GD010-1, GD010-3, and GD010-4—is a reimagining of G-Shock’s iconic rugged digital watches. Built with a carbon core guard structure and bio-based resin bezel and strap, these watches emphasize sustainability without compromising on strength. The series is designed to withstand harsh conditions, featuring a large LCD dial with a circular hairline finish that adds texture and depth. Each model in the series provides G-Shock’s hallmark features, including shock resistance, 200m water resistance, and super illuminator LED lighting for enhanced visibility.
GA010 Series: Rugged Meets Refined
The GA010 series—including models GA010-1A, GA010-2A, and GA010-5A—blends rugged technology with a refined aesthetic. These watches feature both analog and digital displays, creating a dual-layer dial design that incorporates brass components for added durability. The combination of geometric shapes and geological-inspired colors adds a sophisticated touch to the traditional G-Shock design. With multi-functional displays and a 10-year battery life, these watches transition seamlessly from outdoor adventures to urban environments.
Features Across Both Series
Both the GD010 and GA010 series come equipped with a range of essential features, making them versatile timepieces for any situation. These include:
- Shock Resistance: Ensures the watches can handle impacts and harsh conditions.
- 200m Water Resistance: Suitable for swimming, snorkeling, and other water activities.
- Super Illuminator LED: Provides clear visibility, even in low-light settings.
- 5 Daily Alarms (1 with Snooze): Keeps users on schedule with multiple alarm options.
- 1/100-sec Stopwatch and Countdown Timer: Useful for sports and time-based activities.
- World Time: Covers 31 time zones and 48 cities, making it ideal for frequent travelers.
- 12/24 Hour Time Formats: Allows for customization based on user preference.
Commitment to Durability and Sustainability
The GD010 and GA010 series exemplify G-Shock’s dedication to creating watches that are both durable and environmentally conscious. The use of bio-based resin and a carbon core guard structure ensures long-lasting performance while reducing environmental impact. With their 10-year battery life, these models are designed for minimal maintenance, making them a practical choice for those who demand reliability from their timepieces.
Pricing and Availability
The GD010-1, GD010-3, and GD010-4 models are priced at $99 each, while the GA010-1A, GA010-2A, and GA010-5A are available for $120 each. These models can be purchased at select retailers, on gshock.com, or at the G-Shock Soho store. For more information, visit gshock.casio.com/us.
