Since its establishment in 1830, Baume & Mercier has been synonymous with the seamless integration of aesthetics and innovative creativity, upholding the Swiss watchmaking tradition of excellence, constancy, and reliability. Rooted in the artistic sensibility passed down from Paul Mercier, the brand has consistently demonstrated a pioneering spirit in the “Art of Shapes,” boldly exploring innovative watch case designs and challenging contemporary conventions with understated elegance. Embodying modernity without ostentation, Baume & Mercier’s expressions are characterized by chic minimalism and a commitment to high-quality craftsmanship, ensuring enduring durability.
The discreetly luxurious timepieces from Baume & Mercier serve as loyal companions for watch enthusiasts, accompanying them through life’s noteworthy moments. More than just a watchmaker, the brand represents a state of mind—an elegant yet casual allure centered around natural refinement, fine materials, excellent craftsmanship, and comfort, reflecting a heritage passed down through the Baume family for almost two centuries.
The iconic Riviera collection captures this watchmaking vision, defying conventions since its introduction in 1973. Fifty years later, it continues to exude creativity, exploring a spectrum of colors and features reminiscent of the French Riviera’s distinct style, atmosphere, and emotions.
In the upcoming Watches & Wonders event, Baume & Mercier will unveil new Riviera Collection models, paying homage to the facets of the French Riviera that inspired them. The collection reflects the brand’s design expertise and watchmaking prowess, showcasing the coastal region’s legendary art of living, including elements like the ocean, mountains, sky, modern villas, and vibrant nights.
Starting in February 2024, the brand embarks on its Riviera journey by offering a sneak preview of the RIVIERA MARÉOGRAPHE, the first timepiece in the Riviera colors, featuring a nautical touch. Dedicated to the ocean and the passion for the open sea, this limited edition of 500 watches captures the essence of the Riviera with its satin-polished stainless steel case, tide-measurement capabilities, and a harmonious tonal palette reflecting the region’s natural beauty.
The RIVIERA MARÉOGRAPHE showcases precision, durability, and robustness through its self-winding Baumatic manufacture movement, providing a five-day power reserve and protection against magnetic fields. The intricate design includes a unique dial with Superluminova-coated elements for a blue glow in the dark.
This exclusive model comes with a six-year warranty extension, in addition to the standard two-year international warranty, ensuring peace of mind for its owners. Mounted on a blue rubber strap with a canvas pattern, the watch combines technical prowess with a robust, reliable mechanism and a triple folding buckle for added security and easy adjustment.
For nearly two centuries, Baume & Mercier has upheld its design savoir-faire and watchmaking expertise, creating timepieces that blend form with function. Assembled at the Les Brenets manufacture, these watches are celebrated for their reliability, precision, and luxury craftsmanship, making Baume & Mercier the foremost choice for Swiss-made mechanical watches, embodying subdued luxury and refined art of living.
For more information, please visit Baume-et-Mercier.com.