In a groundbreaking collaboration, G-SHOCK, the pioneer of toughness in watchmaking, joins forces with Almost Gods, India’s avant-garde luxury brand known for its mythological and design-rich narratives. Together, they unveil the limited-edition Almost Gods x G-SHOCK GA-2100AG24-1A1, a timepiece that merges the resilience of G-SHOCK with Almost Gods’ bold, storytelling artistry.
This inaugural partnership for G-SHOCK in India is a significant moment, marking the convergence of two powerhouses from diverse creative landscapes. Limited to just 250 pieces, this exclusive drop celebrates the spirit of collaboration while capturing the essence of India’s dynamic cultural pulse.
The Design: A Volcanic Eruption of Creativity
The Almost Gods x G-SHOCK timepiece draws its inspiration from the raw energy of a volcanic eruption—a moment of colossal power that embodies the duality of creation and destruction. The iconic octagonal GA-2100 case provides the perfect canvas for this narrative, combining G-SHOCK’s signature shock resistance with a striking design language rooted in mythology.
The watch’s rugged, matte-black exterior is accentuated with fiery red and orange details that evoke molten lava. This thematic interplay celebrates inner strength and resilience, two core values shared by both brands. The packaging, equally bold, mirrors the timepiece’s narrative, complete with a certificate of authenticity and an exclusive sticker, ensuring its status as a collector’s item.
A Testament to Collaboration
Hideki Imai, Managing Director of Casio India, remarked, “We are thrilled to launch our first India-centric partnership with Almost Gods, a brand that reimagines global symbols of power through its bold, mythology-inspired artistry. This collaboration celebrates G-SHOCK’s legendary toughness and Almost Gods’ distinctive design ethos, blending the awe-inspiring energy of nature with cutting-edge craftsmanship.”
Almost Gods Creative Director Dhruv Khurana added, “From the outset, our synergy with G-SHOCK was undeniable. Both brands are rooted in strength, resilience, and individuality. This timepiece is a testament to the power of collaboration and the shared spirit of two bold brands.”
A Cultural Milestone
The launch event at Almost Gods’ flagship store in New Delhi’s Dhan Mill Compound was more than a product unveiling; it was a celebration of art, design, and innovation. Over 250 attendees, including influencers, collectors, and media professionals, gathered to witness the collaboration come to life. The centerpiece was a life-size installation of the timepiece, surrounded by immersive displays that showcased the mythology and resilience behind the design.
Key Features and Technical Details
- Model: GA-2100AG24-1A1
- Case: Shock-resistant octagonal GA-2100 structure
- Color Palette: Matte black with fiery red and orange accents
- Packaging: Custom design with a certificate of authenticity and an exclusive sticker
- Special Features: Shock-resistant, water-resistant to 200 meters, resin band for durability
- Availability: Limited to 250 pieces
- Price: INR 12,995
About Almost Gods
Almost Gods is a contemporary Indian luxury brand that explores mythology, history, and narratives of power. Known for its bold storytelling and unique design ethos, the brand combines global influences with Indian craftsmanship, pushing the boundaries of modern fashion. Learn more at Almost Gods.
About G-SHOCK
G-SHOCK, a brand by Casio, is synonymous with toughness and innovation. Since its inception, G-SHOCK has been a cultural icon, inspiring generations with its durable and cutting-edge timepieces. For more, visit Casio India.
A Watch Beyond Time
The Almost Gods x G-SHOCK collaboration transcends the boundaries of traditional design, offering a timepiece that is as much about storytelling as it is about functionality. With only 250 pieces available, this limited-edition release invites collectors, enthusiasts, and cultural connoisseurs to own a symbol of resilience, creativity, and power.
Explore this masterpiece exclusively through Casio India and Almost Gods.
