Hublot has expanded its Mediterranean presence with the opening of its first-ever boutique in Cyprus. Located within the luxurious City of Dreams Mediterranean Resort and Casino in Limassol, this new boutique marks a bold new chapter for the brand. Building on its success across other Mediterranean hotspots such as Mykonos, Santorini, Capri, and Saint-Tropez, Hublot brings its signature blend of innovation, style, and craftsmanship to this prestigious location.
A Mediterranean Spirit in Cyprus
The new Hublot boutique spans 31m² and is designed with the brand’s renowned Art of Fusion aesthetic. Inside, visitors are greeted with modern design elements featuring vibrant Pop-Art accents, embodying the summer-loving spirit of Hublot. The boutique offers a range of Hublot’s iconic collections, including the elegant Classic Fusion, the audacious Spirit of Big Bang, and the cutting-edge MP series. Additionally, guests can explore limited editions of the Big Bang collection, which will soon celebrate its 20th anniversary, offering a bold range of colors and styles for every taste.
This boutique is one of the few locations in Cyprus to feature such a unique concept, adding to the island’s growing reputation as a destination for luxury shopping. Hublot’s expansion into Cyprus continues to cement its presence in the world’s most sought-after summer destinations.
Grand Opening Celebration
The grand opening of the Hublot boutique was a lively affair, attended by Julien Tornare, CEO of Hublot, Grant Johnson, General Manager of City of Dreams, and Lior Suchard, renowned mentalist and Friend of the Brand. The event also featured Hublot’s trusted partner in the region, Vassos Eliades Accessories Ltd., who played a pivotal role in bringing the boutique to life. The celebration continued at Anaïs, Europe’s first French Gastro Club, with an exclusive party for Hublot insiders and special guests.
Hublot’s Legacy of Innovation
Founded in 1980, Hublot has long been known for its disruptive approach to watchmaking, beginning with the combination of gold and a rubber strap—a design inspired by a ship’s porthole. This innovation led to the creation of Hublot’s Art of Fusion philosophy, which blends tradition with cutting-edge materials and craftsmanship. The brand’s influence grew further in 2005 with the launch of the Big Bang collection, which incorporated materials such as carbon, titanium, ceramic, and sapphire.
Hublot continues to be a leader in the industry, expanding its collections to include the Classic Fusion, Spirit of Big Bang, and Shaped Collection (such as the Square Bang), all showcasing the brand’s mastery of materials and complications. Today, Hublot’s philosophy—“Be First, Unique, and Different”—remains at the core of every creation, attracting collectors and enthusiasts worldwide.
Conclusion
Hublot’s new boutique in Cyprus perfectly encapsulates the brand’s dedication to innovation and luxury, bringing the Art of Fusion to yet another prestigious Mediterranean location. For those looking to explore the latest collections or experience the unique Hublot aesthetic, the boutique at City of Dreams Mediterranean Resort is a must-visit destination.
For more information, visit Hublot’s official website.
