In Maurice Lacroix’s ongoing dedication to sustainability within the watchmaking industry, the brand proudly unveils its latest creation, the AIKON #tide, continuing its journey with #tide. This remarkable timepiece, boasting exceptional quality, features a 40mm design with sapphire glass and a water resistance of 10 ATM. Available in striking black, red, and white hues, the AIKON #tide not only showcases superior craftsmanship but also embraces environmental responsibility.
Crafted from the finest upcycled plastic materials, the AIKON #tide merges impeccable watchmaking prowess with a profound commitment to our oceans. For each watch sold, Maurice Lacroix pledges to remove 17 plastic bottles from our marine environments, contributing to the preservation of our planet’s seas and shores.
With the purchase of an AIKON #tide, customers become part of Maurice Lacroix’s “Road to 10 Million Bottles” initiative. This ambitious goal not only signifies a promise to Earth but also extends support to local communities and future generations. Proceeds from the AIKON #tide sales fund educational programs for both youth and adults, as well as initiatives aimed at enhancing the well-being of those involved with #tide.
Choosing an AIKON #tide is more than just acquiring a timepiece; it’s a statement of commitment to sustainability and environmental stewardship. Join the movement and make a difference with Maurice Lacroix’s AIKON #tide.
For more information, please visit MauriceLacroix.com.