TAG Heuer’s latest release, the Carrera Chronograph Tourbillon x Senna (Ref. CBU5081.FT6274), pays homage to Ayrton Senna, one of Formula 1’s most celebrated drivers, as part of a limited-edition collection. Marking the 30th anniversary of Senna’s legacy, the timepiece ties into TAG Heuer’s enduring association with motorsport and coincides with the new Netflix Senna series. Limited to only 500 pieces, this model is a tribute to both TAG Heuer’s precision engineering and Senna’s legacy of speed.
An Ode to Senna’s Legacy
Senna, who collaborated with TAG Heuer throughout his career starting in 1988, is celebrated for his contributions to Formula 1 and his legacy of dedication to excellence. TAG Heuer’s Carrera Chronograph Tourbillon x Senna is inspired by the values Senna exemplified on the track and is a continuation of TAG Heuer’s homage to the driver’s impact in motorsport. Reflecting the craftsmanship Senna admired, this watch features advanced horology, seamlessly blending functionality and design.
Refined Design and Engineering
The TAG Heuer Carrera Chronograph Tourbillon x Senna, Ref. CBU5081.FT6274, incorporates the Calibre TH20-09 automatic movement, offering hour, minute, second, date, chronograph, and a tourbillon at six o’clock. The skeleton dial combines black-plated finishes, a grained center, and a blue flange with green accents that underscore the dial’s aesthetic depth. Accents in yellow lacquer on the chronograph’s counters at three and nine o’clock highlight Senna’s iconic brand colors.
Crafted in grade-2 titanium, the 44mm case reflects a blend of durability and lightweight design. The carbon bezel displays a tachymeter reaching up to 400 km/h, a nod to Senna’s career and his passion for speed. Engraved on the case back is Senna’s likeness and helmet, creating a visual connection to his influence in motorsport.
Collectibility and Limited Availability
Limited to just 500 pieces, each watch carries the engraved “S” Senna logo and individualized numbering, emphasizing its exclusivity. The blue rubber strap complements the case, offering resilience and comfort for versatile wear. TAG Heuer CEO Antoine Pin stated, “Ayrton Senna has marked us all at TAG Heuer and has marked the world of motorsports, both on the track and in life.” Pin emphasized the model’s design as a tribute to Senna’s legacy in motorsport and beyond.
Supporting Senna’s Legacy Beyond Racing
In addition to honoring Senna’s racing career, the TAG Heuer Carrera Chronograph Tourbillon x Senna reflects the values of the Ayrton Senna Institute, supporting educational initiatives for children in Brazil. This collaboration underlines TAG Heuer and the Senna Brand’s commitment to carrying Senna’s values forward, inspiring the next generation.
For more information, visit www.tagheuer.com.
