Skiing
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Swatch Welcomes Rising Ski Star Mila De Le Rue to Proteam
Swatch is delighted to announce the addition of emerging ski talent Mila De Le Rue to its esteemed Proteam, bolstering the lineup of winter sports…
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Zenith welcomes freerider Richard Permin as new friend of the brand
In an exciting convergence of cutting-edge watchmaking and extreme sports, ZENITH proudly announces freeride skiing sensation Richard Permin as its newest Friend of the Brand.…
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Three is the magic number for Swatch Nines in 2024
Swatch Takes Center Stage as Title Sponsor for Three Unique Sports Events in 2024 Swatch, a powerhouse in the world of sports sponsorships, is set…
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Aleksander Aamodt Kilde joins Hublot family
Dual Triumphs: A seamless alignment of a new sponsorship with podium successes—an impeccable timing and a symbiotic victory! Precision is the name of the game…
